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My Bar Zero My Bar Zero My Bar Zero My Bar Zero

My Bar Zero

Diet-perfect protein

  • Vegetarian
553 reviews

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  • Product Information

    With 90% less carbs than a standard protein bar*, our delicious snack is diet-perfect – packed with 20g high-quality protein to give you the hit you need, without the unwanted carbs and sugar.

    With five surprisingly indulgent flavours, our innovative team of nutritionists have done it again, providing you with a super snack to be enjoyed anytime of the day.

    What are the benefits of My Bar Zero?

    The high protein content comes from milk protein, which contributes to the growth and maintenance of muscle mass, as well as delivering an amino acid boost – the building blocks of new protein.

    Muscle building… are you sure? Yes, it’s extremely important whatever your fitness goals, including getting leaner or simply toning up* – making it a great snack to get you through the day.

    When to enjoy My Bar Zero?

    Anytime you want! Whether you’re simply feeling peckish, or need a high-protein snack to fuel your day, be sure to pick up your favourite flavour.

    For even better results, try it with…

    Impact Diet Whey – our favourite diet shake with 35g protein per serving, low fat and carb content, and key diet ingredients to help you on your way.

    Earn reward points today

    Get more for your money, saving on everything from protein-packed snacks to explosive pre-workouts, and all your favourite supplements. 

    You receive one reward point for every pound spent, so simply redeem next time you shop to stay fuelled for less.

    *Each bar contains a source of protein which contributes to the growth and maintenance of muscle mass.

    *Our original High Protein bar

    Nutritionals based on Lemon Cheesecake flavour

    Key Benefits
    • 20g high-quality protein per bar
    • 90% less carbs than a standard protein bar
    • Low in sugar
    • Five delicious on-the-go flavours
  • Suggested Use

    Consume as a nutritious snack, 1-2 times per day.

    Warning: Unsuitable for diabetics. This bar contains natural raw materials. Although extra care has been taken to remove all stones, nut shells or stems from the raw materials, some may still remain.

    Storage: The product should be stored and transported at a temperature range of 15°C. to 22°C. away from direct sunlight, extremes of heat change, odour & humidity.

  • Ingredients

    For allergens, see ingredients listed in bold. May contain soy beans, peanuts and products thereof. Made in a facility that handles wheat, gluten, egg, sesame. For allergens, seeds and products thereof.

    Almond Vanilla Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Almonds (10%), Oligofructose, Sunflower Oil, Flavourings, Salt, Sweetener (Steviol Glycosides).

    Apple Cinnamon Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Sunflower Oil, Almonds, Apple (3.3%), Spices (0.3%), Salt, Flavouring, Sweetener (Steviol Glycosides), Colour (Beta Carotene).

    Caramel Peanut Flavour: Milk Protein, Isomalto-Oligosaccharide, Bulking Agent (Polydextrose), Peanuts (9.9%), Oligofructose, Sunflower Oil, Caramel Pieces (3.1%) (Sugar, Glucose Syrup, Sweetened Condensed Milk, Salted Butter (Milk)), Flavourings, Salt, Sweetener (Steviol Glycosides).

    Chocolate Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Cocoa Mass (8.8%), Cocoa Nibs (4.4%), Low Fat Cocoa (2.2%), Flavourings, Salt, Sweetener (Steviol Glycosides).

    Lemon Cheesecake Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Sunflower Oil, Almonds (5.6%), Flavourings, Salt, Acid (Citric Acid), Sweetener (Steviol Glycosides), Colour (Beta Carotene).

    Strawberry Vanilla Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Almonds, Sunflower Oil, Strawberry (1.1%), Natural Flavourings, Salt, Sweetener (Steviol Glycosides).

  • Nutritional Information

    Serving Size - 1 Bar (65g)

    Nutritional Information

      Per 100g Per Bar (65g)
    Energy 1261 kJ/304 kcal 820 kJ/198 kcal
    Fat 9.5 g 6.2 g
      of which saturates 1.1 g 0.7 g
    Carbohydrate 3.9 g 2.6 g
      of which sugars 3.7 g 2.4 g
    Fibre 39 g 26 g
    Protein 31 g 20.2 g
    Salt 0.58 g 0.37 g


    The nutritional information is based on the Lemon Cheesecake Flavour version, when choosing an alternative flavour the nutritional values may vary.

Customer Reviews


553 reviews

5 278
4 131
3 44
2 40
1 60
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Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.

A Must Have Munchable!

One of these makes its way onto my lunch bag every day, and I forget how long I've been buying them. The texture of them may seem unusual at first compared to other protein bars, but you get used to it, and it is very filling. Nice range of flavours, I will generally mix-and-match when I order - none of them are particularly offensive so don't be affraid to try them all if you get the chance. Great macros - just be aware of the 'dietary fibre' and its, erm, natural effects. Only problem I have with these bars, is that as someone who works outdoors (and thus my lunch is also outdoors), in cold weather these bars become insanely hard, to the point of being almost impossible to eat. In normal/warm temperatures however, they are fine. Just be aware of that if you're having these 'on the go'!
Goes Well With:
a busy lifestyle!

Best stats

Recently, MP ran out of these bars (I say ran out, they just ad cookies and cream left, which are the worst) and I absolutely trawled the internet trying to find any bar which could compete with this nutritionally... they just don't exist. Sure, the chocolate ones can be a bit hard, but 10 secs in the mirowave and it's fine. Best flavours are almond vanilla, caramel peanut and apple. Chocolate is okay but don't bother with cookies and cream, it's awful. This is my favorite food product and I hope they stay stocked up!!

Chocolates flavour

These are great if you're out and about and need to get the protein in, i got the chocolate flavour one and these are really hard and firm to eat. I've not tried any other flavours but I will. Will buy again in a different flavour and see if they are firm like the chocolate one.
Goes Well With:
This goes well with a brew and if you dunk the bar, it goes a little softer


Not the best I have tried. Too sticky and gluey, taste is OK and so are the micronutrients, but comes in handy while being outside the house/office or travelling for long hours.

So good

Caramel peanut flavour taste amazing, both sweet and salty, a soft and chewy nougat like texture and a good amount of whole peanuts. The chocolate flavour on the other hand.. Rock hard and quite plain. Can't wait to try the cookies and cream flavour.
Goes Well With:


These mybar zero are great. I have 1 for lunch each day and they are very satisfying and filling. I have only had the Caramel and peanut, and apple and cinnamon. My husband has also started eating the caramel and peanut as a lunch alternative. I shall be ordering them again.

Convenient and tasty

Great tasting bar, low calories and very convenient when you're 'on-the-go'.
Goes Well With:

Decent macros

I tried the peanut flavour one it’s very dense I recommend that you put it in microwave for 5/10 secs max then it tastes nice and soft otherwise you might be picking your teeth up of the floor. The macros are decent better then most bars worth keeping as a treat.
Goes Well With:

Really yum

Nicest protein bars yet, really like the cookies and cream flavour

Caramel Nut are the nuts

So good. Just don’t put them in the fridge or you’ll be spitting teeth Great tasting bar at room temperature but a bit of an unusual texture Shame to see they’re out of stock and have been for days now I need to reorder

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